Freelance PPC Specialist

We’re currently partnering with a fast-growing online marketing and advertising agency in Amsterdam to find a Freelance PPC Specialist (Medior level) to support their performance marketing team.

This is an exciting opportunity for a hands-on PPC expert who thrives on execution, optimisation, and driving measurable results, particularly within B2B lead generation environments.

The Role

As a PPC Specialist, you’ll take ownership of paid campaigns from setup through to optimisation. You’ll work closely with the internal performance team, focusing on continuous improvement and data-driven decision-making.

What We’re Looking For

• A strong executor – structured, detail-oriented, and highly focused on delivery
• Comfortable working independently without client-facing responsibilities
• AI-driven in your workflow – actively leveraging tools to test, optimise, and improve performance
• Proactive and performance-driven mindset
• Open to feedback, iteration, and continuous improvement
• Takes full ownership of campaigns and results
• Experience or strong affinity with B2B lead generation
• Solid understanding of conversion optimisation, especially the role of landing pages in driving results

Key Responsibilities

• Manage and optimise PPC campaigns across platforms (e.g. Google Ads, LinkedIn Ads)
• Continuously test and improve campaign performance using AI tools and data insights
• Collaborate with internal teams on landing page performance and conversion improvements
• Monitor KPIs and proactively identify opportunities for growth